Hola! My name is Ricardo. I’m a senior motion designer and filmmaker. I create 2D/3D motion graphics, branded / documentary films and stage visuals that builds empathy, trust and connection.
Sometimes, stories are told in motion.
From 2D/3D motion graphics (design & animation) and title packages to social campaigns, brand explorations, or seamless screen replacements. I design visuals that move both visually and emotionally, making the story resonate with the audience.
Other times, stories are larger than life.
For concerts, events or live activations, I design visuals that transform stages into immersive experiences. From live screens to experiential moments, I create stage visuals that amplify the energy in the room and stay with your audience long after the lights fade.
And sometimes, stories unfold through people.
I craft branded and documentary films that capture real emotion and bring your story closer to your audience. From concept and direction to shooting and editing, I shape films that reveal the human side of ideas. I also work as DP, bringing patience and craft to stories that take time to unfold.
How I work.
Every project begins with listening. Understanding not just what you want, but what’s truly needed. From there, we distill the core into a concept and bring it to life in motion, exploring, refining and iterating together until it feels right. Clean renders, clear communication and an on-time handoff.
I put people first, shaping simple and honest ideas with clarity, always letting the message guide the craft.
Completed projects for:
Latest stories: @iam.ric.serrano
Alongside my client work, I create personal projects that explore presence, creativity and the human experience. These are experiments, visual poems, or self-initiated films that allow me to test ideas, follow intuition and build spaces for reflection.
