Hola! My name is Ricardo. I help values-driven brands tell their story through meaningful content that builds empathy, trust, and connection.

Building upon a brand’s values, I conceptualize and create inspiring films and motion graphics.

What separates me from other filmmakers, art directors, and motion graphic designers is my human-first approach and commitment to tangible societal benefits.

Completed projects for:

Latest stories: @iam.ric.serrano

 
Early exploration of calming landscapes while researching tone & mood for my Self-Care Arches project. 🌿 #c4d #redshift
“An Unfolding Awakening - Inhale Renewal, Exhale Growth” is a project I embarked this year 🌼 This 3D series is all about the beauty of change through the lens of nature. Inspired by the resilience and beauty of flowers, every image is a
Bucket Hat and Bomber Jacket with embroidered Self-Care Arches to remind us that the present moment is always waiting for us. 🌿✨ Model: @ninamenconi
I had the opportunity to explore visuals for the @webex AI Codec project. It was an exciting challenge to visually represent complex technology and make it understandable. Sharing some renders I created from those explorations. - #WebexAI #AIVisual
I had so much fun creating the opening title and credits for @teresadecher‘s short film “The Exceptionally Boring Life of Mallory Plumber.” These were some of the initial style frames I designed while developing the concept! Full p

When I’m not working on branded projects, I seek to develop my own self-initiated projects.

If you’re looking to articulate and communicate your brand vision and create beautiful and effective impact, I’d love to talk.